Soooooooooo......... in the armory when you look up characters and guilds, there is a bar to the far right that gives their "relevance". How is that calculated and what does it mean?

I would guess it means how often that char is played or how far a guild has progressed, but i'm not sure.

Relevance is a category that attempts to organize your search results so that the most appropriate matches are at the top of the page. The FAQ on the front page of www.wowarmory.com has some further details on relevance too.

I never looked at it that way. When you get right down to it, he seems reasonable.